CloudFlare Launches Automatic Platform Optimization For WordPress

Today, Cloudflare launched Cloudflare APO (Automatic Platform Optimization). It’s a solution that allows (for now) WordPress and WooCommerce users to enhance their loading speeds, see lower TTFB (Time To First Byte) timings and make their websites run better. Since we’re a webdev and marketing agency dedicated to both increasing the lowering speeds and improving the overall usability of our client’s websites, we are looking forward to implementing these solutions to each of our clients that use Cloudflare. That being said, we’re undertaking a testing batch next week to confirm the increases in performance on some of our own, but also, on some of our client’s websites as well. However, since most of our websites are already greatly optimized for both speed and performance, we’re looking to see what results we get. Here’s a short rundown of the Cloudflare APO (Automatic Platform Optimization) right below:

Today, we are announcing a new service to serve more than just the static content of your website with the Automatic Platform Optimization (APO) service. With this launch, we are supporting WordPress, the most popular website hosting solution serving 38% of all websites. Our testing, as detailed below, showed a 72% reduction in Time to First Byte (TTFB), 23% reduction to First Contentful Paint, and 13% reduction in Speed Index for desktop users at the 90th percentile, by serving nearly all of your website’s content from Cloudflare’s network. This means visitors to your website see not only the first content sooner but all content more quickly.

With Automatic Platform Optimization for WordPress, your customers won’t suffer any slowness caused by common issues like shared hosting congestion, slow database lookups, or misbehaving plugins. This service is now available for anyone using WordPress. It costs $5/month for customers on our Free plan and is included, at no additional cost, in our Professional, Business, and Enterprise plans. No usage fees, no surprises, just speed.

We’ll get more in-depth into the details and the nitty-gritty of how this service works & affects loading speeds for the websites we run for our clients. In the meantime, if you’re interested in adding Cloudflare to your website or you need it optimized or rebuilt, please contact us right away. Our sales team will give you an exact quote and we will ensure to bring you up to speed on all current best web design and web optimization practices. Certainly, you can also use our consultation services and see what can be done to make your website go faster, bounce rate is lower, or increase overall sales. We can do it for you!